Introduction to Personal Branding
Personal Branding Photography is a genre that is emerging from the traditional headshot genre. There are many, many photographers providing headshots, and there are many more clients who need them. This is a lucrative field to get into, and including Personal Branding Photography in your business is a great way to stand out from the crowd. Nikki has built a very successful business around this genre, and you can, too.
In this first module, Nikki teaches you about your potential clients, and she tells you why knowing how to skillfully talk to them about their needs and fears is so valuable. Being able to tell your clients how they can use extra photos and helping to alleviate their fears around being photographed can help you get more bookings and make bigger sales.